My executive assistant, Aspen Walker, is a recent MLIS grad. Before she came to work directly with me, she was in our Community Relations Department. Recently (Oct. 28, 2009), she presented at the Internet Librarian conference. The title was "We're All Marketers Now." Aspen is a rising librarian, focused on the Right Stuff.
Aspen blogs, and tweets (as AspenWalker)-- both worth following.
Here is her intriguing presentation.