Contact me

These days, I'm the director of the American Library Association' s Office for Intellectual Freedom. I'm also executive director and secretary of the Freedom to Read Foundation. See "About Me" for contact information.

Wednesday, December 30, 2009

The difference between marketing, pr, advertising, and branding

These terms get tossed around in a lot of ways. After you see this graphic (click the entry to see it) you might find it easier to keep the distinctions clear.

A friend of mine in the PR/Marketing business says she thinks the last line should be "You are a great lover."

No comments: